Keeping your Business Ahead with a 2D Imager

Is customer satisfaction important to you? “Of course,” you say. If you are a member of the retail or hospitality sectors, it is likely that you’ve seen tremendous change over the past decade – both in the way companies are doing business and in the behaviors and expectations of the customer. For instance, a decade…

Victoria’s Secret and Mobile Point of Sale (mPOS)

With the holiday season right upon us, I couldn’t help but want to get a jump start on my shopping. Nothing stresses me out more than the looks of the mall parking lot a few days before Christmas. With that in mind and all the decorations that started popping up, I couldn’t help but be…

Extreme Makeover: Barcode Edition

At first glance, barcodes are pretty boring. Black, white, black, white, black…well, you get the idea. But the thing is, they are everywhere! Virtually every product packaged for sale in a retail venue is labeled with a UPC (Universal Product Code) and then later scanned at checkout. Honestly, the product competition out there is fierce…

The Rise of EMV and How it Will Affect You

What is EMV? EMV stands for Europay, Mastercard and Visa. It is a global plan to reduce credit card fraud in multiple ways by taking advantage of chip-card transactions:  EMV cards make the technology required to forge a fraudulent credit card much more expensive and out of the reach of potential criminals.  EMV transactions use…

Hate Standing in Checkout Lines? 5 Ways to Speed Things Up

The main reason that I hate running errands, especially during “busy times” at the store, is not bustling aisles, nor is it congested parking lots, but instead: Slow. Checkout. Lines. I realize that nobody likes waiting in lines, but I particularly dislike waiting in long checkout lines, especially with tired, hungry or just plain cranky…

2D Barcode Scanning is Skyrocketing in these 5 Industries

2D barcodes are leaving their mark on lots of industry applications – pun intended! So why has 2D barcode scanning become so prevalent? Smaller Size While 1D barcodes are small, 2D barcodes are (or at least can be) even smaller…less than ½ inch long x ½ inch wide! Why does smaller = better? Simply put,…

Do you know what these AIDC Terms REALLY mean?

In the world of AIDC (Automatic Identification and Data Capture), there are hundreds of terms, phrases and acronyms. It can be hard to keep up! There are several terms that some people mistakenly substitute for similar-sounding words, when in actuality, they are using the term in the completely wrong context. Below are 10 of the…